LINK Mobility expands into South Africa with SMSPortal

We’re happy to share some great news! SMSPortal is now officially part of LINK Mobility. After announcing the agreement earlier this year, the acquisition is now complete, and we’re excited to start this next chapter together.
SMSPortal is a trusted, market-leading A2P (Application-to-Person) messaging provider in South Africa, with a strong international customer base. Many businesses already rely on SMSPortal for important customer communications, and that won’t change. As we look to bring our teams and technology together, the possibilities and opportunities for customers will continue to grow.
What this means for you
Our goal is simple. To make your messaging experience even better.
By joining forces, we’re combining:
SMSPortal’s deep local expertise and strong customer relationships
LINK Mobility’s global scale, technology platform, and product portfolio.
Together, this means we’ll be able to support you with:
more robust and scalable messaging services
continued high reliability and compliance
access to a broader set of communication tools and channels over time
a stronger foundation for innovation in the markets you operate in
Just as importantly, SMSPortal’s team is staying on board, and you can expect the same commitment, responsiveness, and service you know today.
Looking ahead
We’re genuinely excited about what’s next. This step strengthens our ability to serve customers in South Africa and around the world, and it allows us to invest even more in secure, reliable, and future-ready messaging.
Thank you for being part of this journey with us. We’re looking forward to growing together and to helping you connect with your customers in even more powerful ways.
For any questions, please reach out to your usual SMSPortal or LINK Mobility contact.