How Peggy Sage Elevates Customer Engagement with LINK’s RCS Messaging
Increased foot traffic
Improved brand perception
SMS didn’t reflect the brand’s creativity
As part of its digital transformation, Peggy Sage wanted to modernize its customer communications while staying true to its stylish and technical brand identity. The goal was to deliver a more interactive experience that would engage customers, drive traffic to physical stores and the website, and outperform traditional SMS marketing.
“Thanks to RCS, we significantly increased customer engagement. LINK Mobility’s support was fast, reliable, and tailored to our needs—even for international markets. We’d absolutely recommend their solution.”
Using RCS to create richer, more beautiful messaging
To meet these goals, Peggy Sage partnered with LINK Mobility to deployRCS (Rich Communication Services) campaigns, next-generation messaging built right into customers’ native SMS apps.
Features of the solution:
Certified brand sender profile with Peggy Sage’s logo and verified identity
Multimedia messaging including images, carousels, videos, and CTA buttons
Seamless fallback to SMS for full reach
Scalable distribution with no additional opt-in required
The LINK team provided full support for international reach, campaign design, and technical adaptation, ensuring a smooth, on-brand rollout across markets.
Better engagement, more traffic, and high visual impact
The RCS campaigns helped Peggy Sage stand out in customers’ inboxes while reinforcing the brand’s innovative image.
📈 Highlights include:
Higher engagement through rich, visually appealing messages
Increased foot traffic to physical stores
Boosted online traffic through CTA links
Responsive technical support for international delivery challenges
Enhanced customer relationships through interactivity and personalisation
Need to capture attention?
In beauty, presentation matters. With LINK’s RCS messaging, brands like Peggy Sage create standout experiences that resonate, visually, emotionally, and measurably.