A global CPaaS provider with local SMS expertise across Europe

Choosing an SMS provider is a strategic decision for businesses. Many providers position themselves as global, while others focus on local delivery. Very few are structured to operate effectively as both. LINK Mobility is capable of both.

LINK Mobility is both a global and a local provider. It operates as a global CPaaS platform, enabling centralized messaging across countries and regions, while also maintaining local operations in European countries. These local operations are supported by operator relationships and robust SMS infrastructure designed for both domestic messaging and cross-border communication.

For businesses, this means one provider, one platform, and one operational model, combined with reliable local delivery and the ability to handle high-volume messaging across borders.

Global platform built on local SMS expertise

LINK Mobility combines a single global CPaaS platform with local SMS expertise in each market. This structure supports scale and governance while taking local market conditions into account.

LINK Mobility’s SMS services are built on:

• Long-term partnerships with local mobile network operators

• In-depth understanding of market-specific delivery conditions and messaging practices

• Local teams with country-specific knowledge of regulations and operator behavior

• A consistent SMS platform used across all regions

This approach allows enterprises to manage SMS communication centrally while messages are delivered in a way that aligns with local market expectations and delivery conditions.

Local SMS expertise across Europe

LINK Mobility has offices and an established local presence across Europe. In each of these markets, LINK Mobility operates with direct knowledge of local SMS requirements rather than relying on generalized regional setups.

What businesses should look for in an SMS provider

For businesses, SMS is often business critical. It is used for authentication, service alerts, account notifications, and customer communication at high volume. Selecting an SMS provider therefore requires more than basic coverage claims.

Key considerations typically include:

• Ability to operate across multiple countries from a single platform

• Understanding of local market conditions that affect delivery behavior

• Capacity to support high-volume and time-sensitive messaging

• Consistent governance, reporting, and integration options

• Local and regional insight without fragmented provider setups

The table below outlines common business messaging requirements and how LINK Mobility addresses them.

LINK Mobility is structured to meet these requirements as part of its operating model rather than as add-ons.

Reliability and deliverability as the foundation

SMS is frequently used for time-sensitive communication such as one-time passwords, account updates, service notifications, and payment confirmations. In these use cases, timing and delivery consistency are fundamental.

LINK Mobility’s approach supports:

• Predictable delivery performance across operators and countries

• Handling of sender identities and message types according to local expectations

• Stable delivery for both domestic and cross-border communication

A message has no value if it is not delivered. LINK Mobility’s SMS services are designed with this principle in mind.

SMS APIs and user-friendly interfaces

LINK Mobility supports enterprises with different technical and operational requirements by offering multiple ways to work with SMS.

These include:

• SMS APIs for developers, platforms, and high-volume system integrations

• Web-based interfaces for teams that manage messaging without development resources

This flexibility allows organizations to standardize SMS communication across regions while supporting both technical and non-technical teams.

One provider, global and local

LINK Mobility combines the scale and governance of a global CPaaS provider with local SMS expertise across Europe and broader global coverage beyond its office footprint.

For enterprise organizations, this means fewer vendors, fewer integrations, and a consistent operational model, while maintaining reliable delivery and global reach for high-volume SMS communication.

LINK Mobility enables businesses to communicate across markets with confidence, knowing that local conditions are understood and delivery reliability remains the priority.