Post-Black Friday Marketing Made Simple

Black Friday is over, but your marketing momentum should not be. With Christmas around the corner, now is the time to convert one-time buyers into loyal customers. Using LINK Mobility's MyLINK MarketingPlatform, you can automate smart follow-ups and keep customers engaged through both SMS and Email.

Why Post-Black Friday Marketing Matters

The sales spike from Black Friday often leaves behind a lot of potential - abandoned carts, inactive buyers, and visitors who never completed a purchase. Instead of stopping your campaigns, post-Black Friday marketing gives you the chance to pick up where the sale left off.

Customers are still in shopping mode, especially with Christmas around the corner. By continuing your outreach, you can reconnect with people who showed interest, offer them relevant follow-ups, and keep your brand top of mind.

With smart post-Black Friday marketing, you can:

• Recover revenue from unfinished purchases

• Reconnect with shoppers who visited but did not buy

• Build long-term customer relationships through ongoing engagement

• Promote Christmas offers and gift suggestions to stay visible through December

It is not about pushing more discounts. It is about using your data and tools to stay relevant, helpful, and present.

How MyLINK MarketingPlatform Keeps the Momentum Going

LINK Mobility's MyLINK MarketingPlatform gives you the tools to automate and personalize communication across channels. From targeted emails to timely SMS messages, you can extend your holiday impact and stay top of mind.

Key Features That Drive Results:

• Email automation for follow-ups, product suggestions, and special offers

• SMS marketing to send reminders, flash deals, or VIP invites

• Behavioral triggers to re-engage based on past shopping activity

These features work together to keep your brand active after Black Friday - without constant manual effort. With everything set up in advance, your campaigns continue to perform while your team focuses on the next sales push.

Whether you are aiming to recover missed conversions or build loyalty through the Christmas season, MyLINK MarketingPlatform makes it easy to stay relevant, timely, and consistent.

Smart Campaign Ideas for Post-Black Friday Success

Once Black Friday ends, the right campaigns can help you stay in touch with shoppers, bring them back, and drive more sales throughout the rest of the holiday season. With MyLINK MarketingPlatform, you can automate messages across SMS and Email to reach the right people at the right time - without needing to manage everything manually.

Here’s how you can structure post-Black Friday automations using MyLINK MarketingPlatform:

These campaigns help you get more value from your Black Friday traffic - whether by recovering lost sales, turning new customers into returning ones, or simply staying present in a crowded inbox.

With the automation tools inside MyLINK MarketingPlatform, you can run these campaigns at scale and with precision, keeping your post-Black Friday marketing sharp and consistent all the way through to Christmas.

Keep Customers Engaged Through the Holidays

Instead of treating Black Friday as the finish line, use it as a launchpad. Many customers are still browsing, comparing, and considering gift ideas well into December. With MyLINK MarketingPlatform, you can continue to deliver relevant messages that convert - without overloading your team.

Here is how MyLINK MarketingPlatform helps you maintain momentum:

• Automated flows
  Set up workflows that trigger based on customer actions, such as cart abandonment, product views, or recent purchases. These flows keep communication going without manual effort.

• Personalized product recommendations
  Use data from Black Friday and previous campaigns to suggest relevant products based on customer interests. This makes each message feel more targeted and useful.

• Strategic timing across SMS and Email
  Reach customers when they are most likely to engage. Send timely reminders, follow-ups, and special offers across both channels to stay top of mind through the Christmas shopping season.

The period between Black Friday and Christmas is full of opportunities to drive more conversions and build loyalty. With automation, personalization, and smart channel use, you can keep shoppers engaged, even as holiday noise increases.

Make the Most of Post-Black Friday Marketing

Black Friday may be over, but your opportunity to grow revenue and build loyalty is far from done. With post-Black Friday marketing, you can turn short-term traffic into long-term results by staying visible, relevant, and helpful throughout the rest of the holiday season.

Whether you want to recover abandoned carts, re-engage new shoppers, or push Christmas campaigns, MyLINK MarketingPlatform helps you do it all - through automation, personalization, and seamless communication across SMS and Email.