How DHL Transforms Delivery Communication with RCS

DHL logo representing its RCS launch with LINK Mobility, enhancing delivery messages with verified branding, interactivity, and secure real-time parcel updates.
  • Increased trust

  • Reliable services

  • Static delivery alerts didn’t match the speed of global logistics

    In a world driven by real-time interaction, DHL recognized that SMS alone wasn’t enough to meet rising customer expectations. Customers wanted richer, more secure delivery communications they could trust, especially when adjusting delivery options or tracking shipments in real time.

    DHL message on a phone showing real-time delivery info, with options to locate delivery point or visit website, enhancing customer experience using RCS messaging.

    Delivering secure, branded messages with RCS technology

    DHL Express launched Rich Communication Services (RCS) messaging in Germany in collaboration with LINK Mobility and local carriers (Telefonica, Vodafone, Deutsche Telekom). RCS empowered DHL to upgrade its messaging with:

    • Verified brand profile and sender identity

    • Interactive delivery options directly in the message

    • Branded visuals aligned with DHL’s global identity

    • Enhanced user security through encryption and verification

    • Seamless delivery alerts and tracking are integrated into native SMS inboxes

    Stronger brand trust, safer user experience, and real-time communication

    📈 Highlights include:

    • Increased customer trust through message verification

    • Better brand visibility and recognition via branded content

    • Richer engagement through interactive delivery options

    • More consistent and reliable communication flows during parcel tracking

    • Seamless integration with Android’s native inbox for instant interaction

    The result? Customers in Germany now receive secure, interactive, and visually clear messages that help them manage their deliveries confidently and easily.

    Need to get messages moving?

    LINK helps logistics brands like DHL meet modern demands with modern messaging. From security to speed, our RCS solutions keep your customer experience on track.

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